Case Study · Published with permission
Why Royal Carriage Left Moovs Enterprise
Royal Carriage Limousines processed roughly $1.56 million in card volume in the first half of 2026 on Moovs' Enterprise + CMO package. On June 17, 2026, it moved its operation to LimoFlow. Every number below was provided by Royal Carriage's owner from his own payment-ledger analysis and is published with his permission.
What the Old Stack Cost (January 1 – June 17, 2026)
| Line item | Rate charged | Paid over the period |
|---|---|---|
| Software subscription (Enterprise + CMO) | $3,200 / month | $17,600 |
| Card processing (through the platform) | 3.0% + 30¢ | $49,063 |
| Instant-payout fees (779 withdrawals) | 1.75% per withdrawal | $18,952 |
The payout line is the one most operators never see coming: $18,952 in fees to access money the business had already earned — charged at 1.75% per withdrawal, above Stripe's published 1.5% instant-payout list rate, on top of the 3.0% already paid to collect the same dollars. When payments route through a platform's merchant account, withdrawing your own revenue can carry its own toll.
What Changed on LimoFlow
- The merchant account is Royal Carriage's own. Payments settle directly to its own Stripe account at Stripe's standard published 2.9% + 30¢. LimoFlow is never in the flow of funds — our Terms of Service state: "LimoFlow is not a payment processor, merchant processor, or financial institution. We do not directly handle credit card transactions or hold funds."
- Payouts stopped costing money. Standard Stripe payouts arrive on Stripe's schedule at no fee; instant payouts, when wanted, are at Stripe's own published rate with no platform spread on top.
- The software bill fell by more than 80%. LimoFlow's published plans run $65–$199/month with Enterprise from $349 — against the $3,200/month the old package cost.
Comparing platforms first? See LimoFlow vs Moovs or the Moovs alternative guide.
Figures for January 1 – June 17, 2026 were provided to LimoFlow by Royal Carriage Limousines' owner, from his own analysis of his Stripe balance-transaction and payout ledger exports, and are published with his written permission. They reflect what he reports this account was charged during that period; individual pricing varies by account and over time — verify current rates with each vendor. Moovs is a trademark of its respective owner; LimoFlow is not affiliated with Moovs. Stripe list rates referenced: 2.9% + 30¢ online card processing, 1.5% instant payouts.
